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  • To bring and promote international brand in the areas of hair care, cosmetics, toiletries in the Indian market.
  • To become the leading company in the segment of hair care & cosmetics in India.
  • The prime management target of ours is to deliver the best quality at competitive prices with prompt deliveries as well as satisfactory services.
  • Our management principles are Loyalty, Trust worthiness, harmony and cooperation
  • Our motto is "to achieve the success which lies in the satisfaction of our customer".
  • Our management spirit is creative, united, contributing and practical.

Marketing & Distribution

We have been distributing "Berina" hair care products in various metro cities of the country for the last few years now and have successfully made these products available all over India. We have captured a wide share in the Indian Market and have become quite popular amongst our clients. . Hair care products offered by are are not treated with any harsh chemicals still these are economical. Our firm is managed by dynamic personalities, the M.D. Mr. Ajay Jalan, who has formed, nurtured as well as improved our brand for Indian consumers with the support of Mr. Somdesh, the director of Ponsri Cosmetics Co. Ltd. Bangkok, Thailand.

Berina Education Program

The smooth journey is still being continued, as "Berina" Seminar, Demo and Workshop is effectively functioning in cities like Delhi, Banglore, Mumbai, Gujrat, UP, Rajasthan, Kolkata, Punjab, Chennai and various other places since the year 2005. The objective of this Seminar is to give training in the areas of hair Color, Perming, Rebonding and latest hair fashion.


We have developed a fully equipped infrastructure set-up which spans across a wide area. It is streamlined and divided into various units like advanced processing unit, research & development unit, quality testing unit and packaging unit, to ensure perfect monitoring of the processes. Besides, all these units are furnished with advanced machines to ascertain timely processing of the entire range of cosmetics including Bleaching Powder, Hair Color Cream, Shiny Wax, Hair Straighter Cream, etc.